Targeted advertisement finds potential customers and links them to a particular product (for example show them relevant advertisements). So Ad companies try to get the attention of mostly uneager viewers of advertisements and show them the advertisement of some products. The connection can be reversed, meaning that users win discount coupons for example and look for offerings they find interesting. Think of it as a game where gamers win points and then go through the details of different companies’ offerings organized for them by AI and pick the one they like. This is a much more effective way of linking potential customers to companies trying to advertise instead of randomly sending potential customers discount offerings or showing them random advertisements.
UPDATE 1:
There are different methods to stop other countries in trade wars: tariffs, sanctions, etc. But a Targeted boycott is in some ways similar to a targeted advertisement. It’s much more precise. A system identifies damaging elements in the system and targets them to ensure the well-being of the system as one entity.
UPDATE 2:
Boycott is normally considered a type of social protest but in fact that is a dynamic tariff/tax system with a much finer, and therefore more precise and effective, filter mechanism. The Boycott mechanism should be the necessary ingredient of any dynamic economy.